2025 examined creators all over the place. Financial uncertainty in addition to rising manufacturing and transport prices made launching and fulfilling a crowdfunding marketing campaign tougher than ever.
Nonetheless, creators pushed ahead, collaborated, and located alternative within the fray. And on BackerKit, many launched their largest, boldest initiatives but.
That momentum carried throughout all the platform and helped produce a number of the largest moments and milestones at BackerKit that formed the yr.
BackerKit’s Greatest Moments & Milestones of 2025
- We hosted record-breaking creators, campaigns, and class development. Topping lists and setting developments throughout Movies, Plushies, Graphic Novels, TTRPGs, and extra.
- We noticed the exponential development of BackerKit Collab-Funding. Collab-Funding campaigns grew 3x and Collab-Funding pledge-volume grew 7x year-over-year. Plus, we achieved 100% funding for all 2025 Topia initiatives.
- We shipped impactful instruments constructed for the crowdfunding professional. BackerKit Tariff Supervisor, Pre-Launch Reservation, Viewers Intelligence, Patreon Integration, and a lot extra.
- We raised $3M+ by means of our Wefunder marketing campaign because of you, our group of creators and backers. 1000’s of traders backed us and our imaginative and prescient for the way forward for crowdfunding constructed for the inventive professional.
- We even hit new milestones behind the scenes at BackerKit. Our individuals and platform are setting new business requirements for crowdfunding success.
File-breaking creators, campaigns, and class development
Chart-Topping Creators Who Had Their Greatest Campaigns Ever
🎬 Nail Home by RocketJump grew to become the #1 Most-funded Crowdfunded Movie of 2025 and #1 Most-funded Crowdfunded Motion Movie of all time, elevating over $1 million from over 10,000 backers
🐉 Weighted Wonders – Weighted & Warmable Dragon Plush by Roamin’ Bison Workshop grew to become the #1 Most-funded Crowdfunded Plushie marketing campaign throughout all platforms, elevating over $1.2 million from over 8,000 backers
🐊 The Dungeon Crawler Carl: Crocodile Graphic Novel by Vault Comics is now the #4 Most-funded crowdfunding Graphic Novel of all time.
Class Development: TTRPG Highlight
2025 turned out to be the largest yr but for TTRPGs on BackerKit.
- 5e and Indie TTRPGs are thriving on BackerKit: We discovered that BackerKit TTRPG creators are elevating 2x extra funds on common in comparison with different platforms. Sure, double.
- 3 of the Prime 10 Crowdfunded TTRPGs of 2025 launched on BackerKit, and every have been $1M+ initiatives: Monte Cook dinner’s Cypher and Magnus Archives, and World’s Largest Dungeon by World’s Largest RPGs.
- TTRPGs are transferring to BackerKit. Our RPG initiatives grew 12x in 3 years, and 50% of our RPG creators launched their finest venture on BackerKit – like Motion Fiction’s $260K 5e TTRPG Monsters of Murka Trilogy that raised 3x greater than their final. Join the webinar right here >>
- TTRPG Collab-Funding took off: Our collaborative crowdfunding mannequin is rising quick and TTRPG creators are main the way in which like Mothership Month and Mausritter Month, each high-funding occasions constructing fandom on BackerKit.
Find out how BackerKit helps creators degree up their TTRPG.
New Collab-Funding Occasion – Unlocked: BackerKit Vacation Market
🎁 The primary-ever BackerKit Vacation Market moved practically $800,000 from over 10,000 consumers to indie creators, serving to creators safe some additional end-of-year funding.
The Exponential Development of BackerKit Collab-Funding
Collaboration was a defining theme of 2025.
In 2023, we had only one Collab-Funding occasion: Pintopia – the pioneering Topia that launched this new means of crowdfunding.
Over simply 2 brief years, we’ve helped host 30+ Collab-Funding occasions – each Topias and Group-Collabs – during which over 200,000 backers have participated.
In 2025 alone, we grew Collab-Funding by 64% yr over yr and achieved 100% funding for all Topia initiatives which collectively raised over $4M.
Creators who take part in a Topia should not solely extra prone to fund, however they’re additionally extra prone to launch their finest initiatives on BackerKit. We discovered that of our Topia creators:
- 33% had their finest venture ever by means of Topia 2025
- 58% had their finest venture ever on BackerKit
- 50% of Pintopia 2025 initiatives have already launched one other venture
What’s subsequent?
- Pintopia 2026 – Poised to be our largest Topia but! 200+ enamel pin, plushie, and ita bag initiatives launching subsequent week on Jan twenty second. Don’t miss out – observe the Topia web page for updates.
- Zinetopia 2026 – BackerKit’s small-format TTRPG crowdfunding Group-Collab occasion celebrating Zine Month working February 2–27, 2026.
See all our previous, present, and future Collab-Funding occasions right here, and study extra about Collab-Funding right here.
BackerKit has at all times targeted on delivering highly effective, sensible instruments in-built shut collaboration with creators. Since 2012, when it was simply Maxwell and I as founders, our crew has labored side-by-side with creators to construct a crowdfunding platform that evolves with their wants.
Right here’s what we shipped collectively in 2025:
Tariff Supervisor
When tariffs and international prices spiked in April, creators wanted readability—quick. We responded by launching BackerKit Tariff Supervisor.
Accessible for each BackerKit Crowdfunding and Pledge Supervisor, this function lets creators clearly talk tariff charges and apply them as a separate checkout line merchandise. It was constructed with direct enter from 500+ creators who responded to our Tariff Survey, making certain speedy, real-world impression.
Pre-Launch Reservation
Greater launches result in greater campaigns. In summer time 2025, we launched BackerKit Pre-Launch Reservation—a brand new technique to activate high-intent followers earlier than launch day.
Early outcomes:
- $210K+ collected in pre-launch reservation income
- 80% conversion charge from reservations to pledges
- Almost $2M in pledge income from reservers
Creators noticed:
- Greater-quality, high-intent backers
- Stronger Day 1 momentum and social proof
- Extra predictable launches
- Much less wasted spend on low-intent leads
Creators who paired reservations with clear incentives and sufficient pre-launch runway noticed the strongest outcomes. To additional improve your marketing campaign, we’ve got additionally launched a number of new options, which you’ll discover right here.
Viewers Intelligence
Earlier than you’ll be able to rally your followers, it’s good to perceive them.
BackerKit Viewers Intelligence provides creators x-ray imaginative and prescient into their marketing campaign’s engagement journey—monitoring how guests turn out to be followers, and followers turn out to be backers.
Creators can:
- Establish conversion drop-offs and friction factors
- Optimize actions at every stage of the funnel
- Monitor viewers development throughout campaigns
- See their fan development compound over time
For additional updates on new BackerKit options designed that will help you develop and activate your viewers, together with the crowdfunding calculator and simplified transport, you’ll be able to study extra right here.
Patreon Integration
In 2025, we launched our BackerKit Patreon Integration, the first Patreon-to-crowdfunding integration of its sort.
Patreon creators can now seamlessly flip their current viewers into crowdfunding backers with unique rewards and focused pledge ranges—making crowdfunding quicker, simpler, and simpler.
This integration helped Freddie Wong (Co-founder of RocketJump and Dungeons & Daddies)—the #7 Patreon Podcast Creator—energy his marketing campaign previous $1M, making it the most-funded crowdfunded movie of 2025 and #1 most-funded crowdfunded motion movie of all time.
Raised $3M+ to Fund the Way forward for Crowdfunding
Crowdfunding isn’t what it was once—and we consider it may be higher.
That perception is why we constructed a pledge supervisor within the first place. It’s why we constructed a crowdfunding platform. And it’s why, in 2025, we crowdfunded BackerKit itself.
In our imaginative and prescient, crowdfunding is how and the place creators can:
- Construct fandoms
- Collaborate with different creators
- Go professional, keep professional, and continue to grow
We’re excited to proceed this journey alongside our group. Our crew is grateful for the help of over 4,000 traders—a lot of whom are creators and backers inside our group—who share our imaginative and prescient that crowdfunding must evolve and belief us to steer that change.
BackerKit Milestones Behind the Scenes
Our individuals and our platform are setting the business benchmarks for creator success and buyer satisfaction. Right here’s a peek behind the scenes:
- Our Efficiency Advertising and marketing crew manages crowdfunding adverts for creators and in 2025 helped elevate over $20M in funds throughout a number of the largest crowdfunding campaigns of the yr.
- BackerKit Belief & Security reviewed 1,300 initiatives, with BackerKit main the business with a 99.79% achievement success charge—finest within the business.
- Our Success & Assist crew dealt with 47,000+ backer tickets with a 94%+ happiness rating, serving to creators take one other load off their plates.
- BackerKit Pledge Supervisor Professional helped fulfill 3,300 initiatives and shipped 1.4M+ packages.
Expertise BackerKit right now. Join a free creator account and be a part of the numerous creators who’re making the swap and hitting document success on BackerKit.
Trying Forward Into 2026
2026 is already shaping as much as be even greater. Maintain a glance out for our largest Pintopia launching subsequent week and Zinetopia launching in February. We’re additionally excited for Dragonsteel’s new launch Hoid’s Storybook assortment by Brandon Sanderson, extra creator lead Collab-Funding initiatives up forward Mega Dungeon Month, Outdated-Faculty Necessities, and a lot extra!
And be a part of us on Feb 4th to speak store about 2026 Crowdfunding Methods That Work: How Motion Fiction Tripled Funding. Our knowledgeable panel will share the technique strikes and pivots behind their wildly profitable Monsters of Murka Trilogy, Motion Fiction’s highest funded marketing campaign so far that raised 3x greater than their final.
Thanks to each creator and backer who made 2025 what it was. Right here’s to constructing the way forward for crowdfunding—collectively. Blissful New 12 months ✨
— Rosanna & Maxwell
P.S. 2026 purposes are open for Pocketopia and Printopia. Join even in the event you’re however don’t have a venture thought out—we’d love to listen to what you’ve cooking up!
P.P.S. Now we have extra updates to come back, so don’t overlook to subscribe to our Neighborhood Publication and observe us on Bluesky, Instagram and Linkedin.
